Nik's Technology Blog

Travels through programming, networks, and computers

Adsense for Domains - Fasthosts Setup

Until recently you couldn't take advantage of Adsense for Domains if you registered a domain name with Fasthosts.  However, with the new Fasthosts control panel which now allows you to edit DNS settings, domain name owners can now earn revenue from domain names they don't currently use.

If you're familiar with Google Adsense, you may have seen the "Adsense for Domains" link on the "Adsense Setup" tab on the Adsense navigation.  Unfortunately the "Quick start guide" Google provides doesn't include instructions for Fasthosts setup and following the generic instructions doesn’t work either.

The solution

Log-in to your Fasthosts control panel and click on the “DNS” button for the domain you wish to use to park with Adsense for Domains.

Find your "unique identifier" from the Adsense for Domains page within Adsense and create a CNAME as follows:

Host Name: www

Points to: your adsense unique identifier e.g pub-xxxxxxxxxxxxxxafd.ghs.google.com.

Next create an A record as follows:

Host Name: leave blank

Points to: 216.239.32.21

See the screenshot below for a finished example…

fasthosts

Can we rely on Cloud services to look after our data?

With the current trend moving from desktop applications to web applications, more and more of our data is being stored in the data centres of computer service companies around the world, rather than on our computer hard disks like in the old days.

The benefits of storing data in the "the cloud" are that you can access your documents anywhere you have an Internet connection. However, you have to ask yourself what happens if my data go missing?

This month the social bookmarking site Ma.gnolia which I had been using for 2 years or so to store all my web bookmarks suffered a data loss which brought the service down, and it doesn't look like any of their data recovery attempts will be able to resurrect the data and the service.

I've also noticed that occasionally Google Docs has problems retrieving saved documents.

Luckily I was able to use Ma.gnolia's recovery tool to recover most of my bookmarks from the web cache, and have since imported them into delicious.com, but incidents like this should be a reminder to us all that it pays to take care of your important data and not to rely on such services to store data that is important to you.

Of course the hard disk on your computer could fail too, but you all perform regular back ups, so that's not a problem is it... :-)

Since I wrote this post Gmail had an outage and Techradar have posted a similar article as mine here...

Stricter Guidelines for the use of Voucher Codes on Affilliate Websites

From January 1st 2009, there will be stricter guidelines for voucher code use on affiliate websites in the UK.
The Affiliate Marketing Council (AMC) , part of the Internet Advertising Bureau has issued a code of best practise to avoid putting it's members brands at risk.
The following affiliate networks have so far signed up to the new code of conduct.

  • Affiliate Window
  • Affilinet
  • Commission Junction UK
  • DGM-UK
  • TradeDoubler
  • Platform-A’s buy.at
  • Premier Affiliate
  • Network
  • Webgains
  • Zanox

The Voucher Code best practise press release states that affiliates will need to make sure they comply with the following come 1st January 2009:

  • Using 'Click to Reveal' when there is no valid or current code present is not permitted of affiliate publishers including using 'Click to Reveal' to show any deals/offers/sales instead of vouchers.
  • Voucher code affiliate publishers must clearly detail the voucher offer that will be revealed by the click.
  • A valid code is defined as a code that has been legitimately issued by a merchant for use online. This code will have an activation date and where necessary a deactivation date.
  • Voucher code directories must contain clear categorization and separation between deals/offers/sales and discount codes

I'm not quite sure how this will affect sites such as hotukdeals.com which links to vouchers posted by members of it's forum, since they rely on user generated content, which is most probably unmoderated.

TradeDoubler Affiliate Trademark Keyword Bidding Reminder

Following on from Google's change of stance, allowing UK and Irish AdWords users to bid on trademarked keywords of other companies, TradeDoubler the affiliate marketing platform has sent its affiliates an email.
The email reminds TradeDoubler's affiliates that even though Google now allows its AdWord users to bid on trademarked keywords, it does not mean that any previous keyword bidding restrictions TradeDoubler's merchants had previously with their affiliates are now a free for all.

They warn that any affiliate activity that goes against a TradeDoubler merchant's terms and conditions will mean action will be taken such as removal from the programme or network and forfeit of commissions.

Dollar - Pound Exchange Rate Hits British Web Publishers

The British Pound broke through the physiological barrier of $2 yesterday due to the relative strength of the British economy. For us Brits this has some advantages like cheap shopping trips to New York, and some negatives such as companies who export goods to the US will suffer due to their goods becoming more expensive to American importers.

It also affects British web publishers who earn money from American companies. Affiliate programs like Google's Adsense, Amazon Associates etc are all paid in US dollars. Some schemes have the option of holding payments, but with the weakening economy in the US this exchange rate might be with us for some time.